@book{1529,
	author = {Rice, Chris. and Rice, Chris.},
	title = {Understanding customers /},
	publisher = {Butterworth-Heinemann,},
	year = {1997.},
	series = {The marketing series. Student},
	address = {Oxford ;},
	edition = {2nd ed.},
	note = {Rev. ed. of: Consumer behaviour : behavioural aspects of marketing. 1993.},
	url = {http://www.loc.gov/catdir/description/els032/97152232.html}
}