00325nam a2200133   4500020001800000082001400018100002700032245003500059250001400094260003300108300000800141490002800149650001400177  a9780072864717  a658.8 PER  aWilliam D.Perreault,Jr  aApplication in Basic Marketing  a2005-2006  aNew YorkbMc Graw Hillc2005  a215  aPopular Business Press   aMarketing